Alpha vs Beta readers

With the rise of the Indie Authors/Publishers, a lot of old conventions are being subverted. Sometimes this has been for the better, and sometimes it makes me want to beat someone to death with a thong. (If you’re not an Aussie, that’s less kinky than it sounds). On the other hand, there are things common in the Indie sphere that are just plain wrong. Take the confusion about what constitutes Alpha, Beta and Advance Copy Readers.

There appears to be a general lack of understanding in the community as to the difference between the Alpha and Beta stages. Alpha and Beta readers are groups of people you trust to give you feedback on your unpublished work. Often after having signed an NDA (Non-Disclosure Agreement). 

Alpha Readers

Your Alpha’s receive a few chapters at a time and give the writer back a basic, low-level, common-sense analysis. They don’t expect a polished work, but it needs to be readable. Alpha’s proof-as-you-go. Not every author uses Alpha Readers, but they are gaining popularity in the publishing-for-profit arena (I’ll get to that in another post). The Alpha process works as a semi-professional edit, as multiple people review your work for next to no cost. If you are using a program like Google Documents, you can even make editing suggestions that an author can then accept or reject.

When I get involved in an Alpha round, about 90% of my feedback comprises the following four comments.

  1. Show don’t tell.
  2. Clumsy: Rework this sentence.
  3. You’ve changed tense/PoV without warning.
  4. Repetitive: you’ve used the word X too many times in the same sentence/paragraph/page

The Alpha doesn’t have to like your work, but they need to have the skills necessary to correct/improve it. These readers can’t always give feedback on meta-plot, pick up inconsistencies in style, theme, or naming as they may not see the whole of the story. Feedback at this stage will be about characters acting inconsistently, scenes not making sense, and sections that need more/less explanation. Alpha readers may catch something that readers could find problematic or downright challenging.

When the Alpha feedback comes in, you can do the edits and corrections needed to progress your work to Beta level. The result should be a coherent work without too many glaring grammatical or spelling errors.

Beta Readers

The Beta expects to receive a work where the author is happy with the structure, pace, and balance of the book. The Beta group acts as impartial eyes to find those errors that will sink your story, the things that no Alpha can see. It’s a good idea to have readers from different backgrounds, different interests, and different sexes. I always recommend you include someone who isn’t a fan/reader of your genre.

The Beta stage can flag problems with meta-plot, pacing, and logical flaws (including plot holes). Sometimes an insightful comment can trigger a significant re-write. Inconsistent characters, unexpected changes in point of view (head hopping), and insufficient variation in character voice should all be identified at this point.

Some more complex (and devastating if you take it personally) advice you receive from a Beta reader might be

    • Drop a chapter or scene that doesn’t progress the story;
    • Merge multiple characters into one;
    • Cut or expand large areas of your work;
    • Speed up (usually by cutting words) certain sections;
    • Slow down (usually by adding emotion and description) certain sections;
  • Address a lack of rising tension;        

ARC (Advance Reader Copy)

The ARC you send out should be fully proofed and ready to publish and is fair game for both positive and negative reviews. People talk about ARC Teams, but the person you send your ARC to isn’t always on your side. ARC readers don’t give you feedback towards your final draft as that should already be in their trembling hands. ARC is NOT part of the editing process, but one of the most important marketing steps as these pre-release reviews are often the ones you can add to your final cover.

75 thoughts on “The difference between Alpha, Beta and Advance Reader Copies

  1. website hosting companies

    Wonderful blog you have here but I was curious if you knew of any
    message boards that cover the same topics talked about in this article?
    I’d really love to be a part of group where I can get feed-back from other
    knowledgeable individuals that share the same interest.
    If you have any recommendations, please let me know. Thanks
    a lot!

  2. web hosting company

    I am not sure the place you’re getting your info, but good topic.
    I needs to spend some time finding out much more or working out more.
    Thanks for great info I was on the lookout for this information for
    my mission.

  3. adreamoftrains content hosting

    May I just say what a relief to discover someone who actually knows what they are discussing online.
    You definitely realize how to bring a problem to light and make it important.
    A lot more people should check this out and understand this side of the story.

    I was surprised you aren’t more popular because you
    most certainly possess the gift. adreamoftrains best web hosting
    company

  4. web hosting sites

    Howdy! I know this is kind of off topic but I was wondering if you
    knew where I could get a captcha plugin for my comment form?
    I’m using the same blog platform as yours and I’m having trouble finding one?
    Thanks a lot!

  5. hosting services

    Hi there, this weekend is good for me, as this occasion i
    am reading this fantastic educational paragraph here at my home.

  6. best hosting

    Magnificent beat ! I wish to apprentice while you amend
    your website, how can i subscribe for a blog site? The account aided me a acceptable deal.
    I had been a little bit acquainted of this your broadcast provided bright clear idea

  7. www.youtucams.com

    The thing about Adult Friend Finder is that it’s not exactly a dating
    app. In fact, I’d say she’s my best friend.
    A: Please do not offer a pity date to a woman—your best friend!
    This light amount of pressure really does help you
    quit procrastinating and get going with that date. This site might not give you
    tips, but it will keep you up to date on the newest models to hit the scene.
    The VideoStir module gives you a chance to add to your WordPress site an exceptional
    sort of borderless recordings that buoy over your pages or
    posts. Ona Artist posts new photos every day and does a week of photoshoots every month.
    GPS is on board and watermarks the video (you
    can turn this off), but sadly, it’s not embedded, which would
    be useful for mapping the locations in the Travelapse or in GPS tracking applications.
    Online video sex chat websites.

  8. parsley.wert.jp

    I just could not leave your web site before suggesting that
    I really loved the standard information a person provide on your guests?

    Is going to be back incessantly in order to check out new posts

  9. 1955 Belair Convertible

    Possibly you planned the whole time for the post to be about not letting doubts stop you
    from following your dreams and quitting
    your day task, but readers scanning subheads will not understand that.
    They will just feel baffled. If you are noting various “ways,” “actions,” “methods,” “signs,”
    etc., to achieve what the headline of the post assures,
    keep the format constant.|
    Bloggers ignore this all the time, however it’s easy to fix when you’re aware of it.
    If you separate your subheads from the post and list them
    back to back, you can see if any roaming from the course.
    State your post is called “12 Ways to Treat Sleeping Disorders” and you have a subhead
    for each of the 12 ways.|
    Let’s state your very first few subheads check out as
    follows: Exercise Every Morning Prevent Caffeine Like the
    Plague Wake Up at the Same Time Everyday There is Nothing More Sleep-Inducing Than Evening Meditation Something there feel a
    little off? The very first 3 subheads begin with an action verb advising readers what to do.|
    However then the 4th subhead unexpectedly alters the format and breaks the flow.

    It doesn’t begin with a verb and it’s much longer than the
    others. This disparity may seem fairly innocent, however it’s distracting to readers.
    Let’s face it, readers today are info-holics. We all are.
    So tired old suggestions isn’t going to suffice.|
    My guidance? List your main points and see if you can add
    an unique point of view, experience, or twist to them.
    Something readers aren’t anticipating. What belief systems have you found out to challenge?
    What do you understand that many people don’t? How can you shed
    brand-new light on an old issue? What approaches do you utilize that
    others will not understand about? You don’t desire to overdo it simply for
    the sake of including shock worth.|
    But regurgitating old guidance does not challenge you
    as a writer, nor does it enlighten your audience. So put your readers a little espresso for their info-hangover by providing the unexpected.
    Numerous short articles have been written about blogging,
    but how lots of have called you out for being dumb or told you to change
    your pals ?! Jon does just that by knocking you over the
    head with some difficult fact bombs about what it takes
    to make it as a blog writer.

  10. Collin

    “I’ll hold you for as long as it takes.” I felt that yearning extremely and definitely shed some
    tears as I composed the introduction. The feedback I got from readers was
    that they felt the same intensity, and even sobbed also.
    When we write, our feelings seep into our words.|
    Draw them down the page. The faster they get pulled down, the more committed they’ll feel.
    A lot of bumps in the road early on, and off track they go, never ever to return. Here are three copywriting tips to use in your intros to entice readers down the page: Kind
    of like how I opened this section.|
    It’s a copywriting technique shown to pull readers in. Start a
    post with a long cumbersome paragraph and they’ll feel exhausted simply looking
    at it. Slash as lots of words as possible. If the initial draft of your intro is 200 words, attempt sufficing down to 100.
    The more you practice this, the more efficient your blog writing ends up being.|
    That power will grab your readers. All writing has
    a rate and rhythm. You desire your introduction’s rate
    and beat to be somewhat quick. You can slow things down later.
    How do you accomplish this? Usage brief sentences. Even sentence pieces (absolutely fine).

    Make your paragraphs no greater than one to 3 sentences long.|
    Make each sentence and paragraph lure readers into the
    one that follows. Check out the post aloud to inspect the circulation.
    Are things progressing smoothly or stalling? The very best writers,
    like the very best music composers, take readers on a journey.

    Quick and slow, loud and soft, urgency and ease.|
    Shane Arthur sends readers’ eyes flying down the page by
    utilizing crisp sentences and short paragraphs to create
    a fast rhythm: You’re not foolish. You know what writing is really
    about. It’s a nonstop fight for your readers’ attention. Every
    sentence is a link in a tight chain that connects your headline
    to your conclusion.|
    He then appropriately slows things down in the section that follows with longer sentences.
    A masterful structure! Want readers begging for your solutions?

    Add a little fear to your opening. What are readers anxious about?
    Do they understand what will happen if they do not fix
    the issue the post is attending to? What is the worst-case scenario?
    Bring those worries to the surface area.

  11. Emery

    In his introduction, Glen Long remarkably taps into the worry of failure all
    authors experience by resolving the imagine earning a living as an author and
    after that quickly smothering that dream with the doubts that sneak up at the simple
    thought of it: So, who knows? Maybe the skeptics are right.|

    The fear of failure is agonizing, yes. However
    giving voice to it is validating and makes readers eager for the solutions that will set that
    fear complimentary. Lastly, as you wrap up your introduction, mean the promised land.

    The place readers will get to when they master your approaches.|

    However whatever you do, do not give everything away. Simply one sentence that states excessive satisfies
    your readers enough to send them clicking away. Why?
    Since readers bore quickly. You must keep them on their toes.
    And the point of an introduction is not to provide responses, it’s to
    set the phase for all the hearty advice your post will provide.|

    Then, she uses the easiest phrase to mean a solution: That
    type of thinking resembles tossing darts blindfolded and
    hoping you struck the bull’s eye. Sometimes it works.
    Normally, it doesn’t. Fortunately, there’s another method How could anybody not want to keep reading?
    When composing an introduction, try preparing 2 completely various
    versions approached from different angles and setting off various emotions.|

    A word of caution: No matter how significant your words No matter how powerful your
    prose If your introduction doesn’t satisfy user intent, readers
    will click the “back” button and never ever return. What’s user intent?
    If somebody searches for “how to lose weight” in Google, they’re
    anticipating search results page that will help them lose weight.|

    And when they leave, what they’re basically informing Google is this: “At no point in your rambling, incoherent reaction were you even near to anything that might be considered a logical thought. Everyone in this room is now dumber for having actually listened to it. I award you no points, and might God have mercy on your soul.” And Google will react by ranking your post lower in its search results page.

  12. Fredrick

    Consider it like a PowerPoint, however for the web. With this in mind, Slideshare post help you promote your
    Slideshare so that it can create a stable stream of visitors.
    Unlike blog sites, Slideshare decks don’t frequently rank well on search engines,
    so they require a platform for getting their message out there to
    individuals who are trying to find it. Need some Slideshare concepts?
    In the example above, we turned our company’s” Culture Code “into a Slideshare discussion that anyone
    can browse and take lessons from, and then promoted it in a blog site post.
    “Newsjacking” is a nickname for” hijacking” your blog site to break important news related to
    your industry. The newsjack example above
    was released by Houzz, a home decor merchant and interior design resource, about
    a new mobile app that released just for interior designers.
    Houzz didn’t introduce the app, however the news of its introducing
    is no less important to Houzz’s audience. The infographic post serves a comparable
    function as the Slideshare post the fourth example, discussed above
    in that it communicates info for which plain blog site copy might not be the best format.|
    assists readers keep in mind the details long after they leave your site.

    For this example, you need not look any even more than the article you read today!
    How-to guides like this one help resolve an issue for your readers.

    They’re like a cookbook for your industry, strolling
    your audience through a job step by action to improve their literacy on the subject.
    Visitor posts are a type of post that you can use to include
    other voices on your blog site. For instance,
    if you wish to get an outside expert’s opinion on a subject,
    a guest post is perfect for that. In addition, these posts provide your blog site
    variety in topic and viewpoint.|In this post, this ultimate, step-by-step guide,
    we’ll share suggestions utilized by professional freelance writers to create spellbinding posts that are loved by thousands.
    You’ll find out the secrets to crafting tempting headlines,
    seducing introductions, captivating advice, and inspirational closings.
    You’ll even discover how the pros refine
    and polish their posts once they’re finished
    writing them.|
    Let’s dive in. Wish to know one of the greatest mistakes
    blog writers make? Writing post prior to the headlines (aka post titles).

    Without a heading, they have no roadmap to follow.
    And so their post enters multiple directions, leaving readers feeling lightheaded, baffled and disoriented.

    And then they attempt to create a heading that welcomes all
    that insanity.|
    Your headline will be your map, your writing navigation system, letting you understand
    which literary roads to select and which to avoid so that readers reach the intended location as easily and effectively as possible.
    Want your post to get opened? Then your headline needs to promise readers the really address to whatever is torturing them.|
    Your heading needs to not promise them a journey to the moon and back readers are way too
    speedy for such shenanigans. Keep the benefit specific and narrow,
    and readers will feel forced to click and get the option to
    what’s bugging them. How do you discover what’s badgering your readers?
    How do you know which of your many post concepts should be pursued?

    Research study: Evaluation comments on your
    posts and on posts of other websites in your specific niche.|
    Use tools like BuzzSumo to find out what the most popular posts
    in your specific niche are (which provides insight into your target readers’ requirements).
    Check out the evaluations of books in your niche on Amazon (you’ll discover a
    gold mine of feedback to check out). You have one responsibility as a blogger yup,
    just one.|
    The better you know them, the much better you serve.
    Prior to you understand it, you’ll know them so intimately they’ll
    seem like you read their minds, and your headlines will
    show that. Let’s state you remain in the self-improvement space and you wrote the heading listed below: How to Produce an Incredible Life This headline
    is so broad it’s not likely to draw readers in.

  13. https://high5classifieds.com/

    In his introduction, Glen Long brilliantly taps into the fear of
    failure all writers experience by attending to the dream of making a living as a writer and after that rapidly smothering that dream with the doubts that sneak up at the simple thought of it:
    So, who understands? Perhaps the doubters are right.|

    The fear of failure is unpleasant, yes. However giving voice
    to it is validating and makes readers eager for the options that
    will set that fear totally free. Lastly, as you conclude
    your introduction, tip at the promised land. The location readers will get to when they
    master your techniques.|

    However whatever you do, do not give all of it away.

    Just one sentence that says too much satisfies your readers enough to
    send them clicking away. Why? Since readers bore easily.
    You should keep them on their toes. And the point of an introduction is not to offer answers, it’s to set the stage for
    all the hearty suggestions your post will offer.|

    Then, she utilizes the simplest expression to hint at a solution: That kind
    of guessing resembles throwing darts blindfolded and hoping
    you hit the bull’s eye. Sometimes it works. Usually, it doesn’t.

    Thankfully, there’s another way How could anyone not wish to keep reading?
    When composing an intro, attempt drafting two totally different versions approached from different angles and activating various emotions.|

    A word of care: No matter how significant your words No matter
    how powerful your prose If your intro does not satisfy user intent, readers will click the “back” button and
    never ever return. What’s user intent? If someone
    searches for “how to reduce weight” in Google,
    they’re expecting search results page that will assist them slim down.|

    And when they leave, what they’re basically telling Google is this: “At no point in your rambling, incoherent response were you even near to anything that might be considered a logical idea. Everyone in this space is now dumber for having listened to it. I award you no points, and may God have grace on your soul.” And Google
    will react by ranking your post lower in its search engine result.

  14. iiunit.com

    It’s an awesome paragraph designed for all the internet users; they will
    obtain advantage from it I am sure.

  15. ski touring in troms

    Believe of it like a PowerPoint, but for the web.
    With this in mind, Slideshare post assist you promote
    your Slideshare so that it can generate a steady stream of visitors.
    Unlike blogs, Slideshare decks do not frequently rank well on search engines, so they require a platform for getting
    their message out there to the individuals who are searching for
    it. Required some Slideshare ideas? In the example above, we turned
    our business’s” Culture Code “into a Slideshare presentation that anyone can look through and take
    lessons from, and after that promoted it in a blog
    post. “Newsjacking” is a nickname for” hijacking” your
    blog to break essential news associated to your market.
    The newsjack example above was published by Houzz, a house decoration merchant
    and interior design resource, about a new mobile app that
    released just for interior designers. Houzz didn’t release the app, but the news
    of its launching is no less important to Houzz’s audience.
    The infographic post serves a comparable function as the Slideshare post the fourth example, explained above in that it communicates details for which plain blog copy may not be
    the best format.|
    assists readers keep in mind the details long after they
    leave your site. For this example, you need not look any further than the blog
    post you’re checking out right now! How-to guides like this
    one assistance resolve a problem for your readers.
    They’re like a cookbook for your industry, strolling your audience through a task action by action to enhance their literacy on the topic.
    Guest posts are a type of blog post that you can utilize to include other voices on your blog site.
    For instance, if you want to get an outside professional’s viewpoint on a topic, a visitor post is ideal for that.
    Additionally, these posts give your blog range
    in subject and viewpoint.|In this post, this ultimate, step-by-step guide, we’ll share pointers
    utilized by expert freelance writers to create
    spellbinding posts that are loved by thousands.

    You’ll learn the secrets to crafting irresistible headlines,
    seducing intros, captivating recommendations, and inspirational closings.
    You’ll even discover how the pros refine and polish their
    posts once they’re completed writing them.|
    Let’s dive in. Would like to know among the most significant mistakes blog writers make?
    Writing post before the headlines (aka post titles).
    Without a headline, they have no roadmap to follow. Therefore
    their post goes in several directions, leaving readers feeling lightheaded,
    baffled and disoriented. And then they try to produce a heading that accepts all that insanity.|
    Your heading will be your map, your writing navigation system,
    letting you know which literary roadways to select and which to
    prevent so that readers reach the intended location as easily and effectively as possible.
    Want your blog post to get opened? Then your headline needs to guarantee readers the very solution to whatever is torturing them.|
    Your headline should not assure them a journey to
    the moon and back readers are way too quick for such shenanigans.
    Keep the advantage particular and narrow, and readers will feel compelled to click and get
    the solution to what’s bugging them. How do you discover out what’s badgering
    your readers? How do you understand which of your
    numerous blog site post ideas should be pursued? Research: Evaluation comments on your posts and on posts of other
    websites in your specific niche.|
    Usage tools like BuzzSumo to discover out what the most popular posts in your specific niche
    are (which offers insight into your target readers’
    needs). Read the reviews of books in your specific niche on Amazon (you’ll discover a gold mine
    of feedback to check out). You have one duty as a blog writer yup,
    simply one.|
    The much better you understand them, the better you serve.
    Before you understand it, you’ll understand them so thoroughly they’ll seem like you’re reading their minds, and your headings will show that.
    Let’s say you remain in the self-improvement area and you composed the headline below:
    How to Create a Remarkable Life This heading is so broad it’s not likely to draw readers in.

  16. 1955 chevy Cars for Sale

    Maybe you meant all along for the post to be about not
    letting doubts stop you from following your dreams and quitting
    your day task, however readers scanning subheads
    will not understand that. They will just feel confused.

    If you are noting numerous “methods,” “steps,” “approaches,” “indications,” and so on, to attain what the heading of the post guarantees,
    keep the format constant.|
    Blog writers ignore this all the time, but it’s simple to repair when you understand it.
    If you separate your subheads from the post and list them back to back, you
    can see if any roaming from the course. State your post is called “12 Ways to Cure Insomnia” and you
    have a subhead for each of the 12 methods.|
    Let’s say your very first couple of subheads read as follows: Workout Every Early Morning Avoid Caffeine Like the Plague Wake
    Up at the Same Time Everyday There is Absolutely Nothing More Sleep-Inducing Than Nighttime Meditation Something there
    feel a little off? The very first 3 subheads begin with an action verb advising readers what to do.|
    However then the fourth subhead suddenly alters the format and breaks the flow.
    It doesn’t start with a verb and it’s much longer than the others.
    This inconsistency might appear relatively innocent, however
    it’s sidetracking to readers. Let’s face it, readers today are info-holics.
    All of us are. So worn out old recommendations isn’t going to cut it.|
    My recommendations? Note your main points and see if you can include an unique viewpoint, experience, or twist to them.
    Something readers aren’t expecting. What belief systems have you learned to challenge?
    What do you know that the majority of people do not?
    How can you shed brand-new light on an old problem?
    What approaches do you use that others won’t learn about?
    You do not wish to overdo it simply for the
    sake of including shock worth.|
    But spitting up old suggestions doesn’t challenge you as
    a writer, nor does it enlighten your audience.
    So pour your readers a little espresso for their info-hangover by
    delivering the unanticipated. Countless articles have been discussed blogging, however the
    number of have actually called you out for being dumb or told you to change your good friends ?!

    Jon does simply that by knocking you over the head
    with some tough reality bombs about what it requires to make it as a blog writer.

  17. Rhea

    Static Written content: Each and every blog should really incorporate a handful of required
    webpages explicitly made to present the visitor With
    all the tools they need to have.

  18. situs idn bri 24 jam

    Does your blog have a contact page? I’m having
    trouble locating it but, I’d like to send you an email.
    I’ve got some suggestions for your blog you might be interested in hearing.
    Either way, great blog and I look forward to seeing
    it improve over time.

  19. theglorysuspects.de

    Hello just wanted to give you a quick heads up. The text in your content seem to be running
    off the screen in Firefox. I’m not sure if this is a format issue or something to do with internet browser compatibility but I
    thought I’d post to let you know. The design look great though!
    Hope you get the problem fixed soon. Kudos

  20. Pingback: clicksud daily oimages

  21. farmerred1.nation2.com

    Hey there are using WordPress for your blog platform?
    I’m new to the blog world but I’m trying to get started and create my
    own. Do you require any coding knowledge to make your own blog?
    Any help would be greatly appreciated! farmerred1.nation2.com

  22. Pingback: русское видео найдете по ссылке

  23. Pingback: Umzugsfirma Wien

  24. Dorie

    I’m truly enjoying the design and layout of your website.
    It’s a very easy on the eyes which makes it much more enjoyable for me to come
    here and visit more often. Did you hire out a developer to
    create your theme? Superb work!

  25. ikute shop

    wonderful issues altogether, you simply received a emblem new reader.

    What may you recommend in regards to your post that you made some days ago?
    Any sure?

  26. konektia.pl

    Pretty nice post. I just stumbled upon your blog and wanted to say that I have truly enjoyed surfing around
    your blog posts. In any case I will be subscribing to your feed and I hope you write again very soon! konektia.pl

  27. Pingback: kratom online

  28. Pingback: pc games for windows xp

  29. Pingback: pc games for windows 10

  30. Pingback: pc games for windows 8

  31. Pingback: free download for windows 7

  32. Pingback: free app download

  33. Pingback: apk for windows 7 download

  34. Pingback: bitcoin slots

  35. Pingback: Work from Home Jobs

  36. Pingback: Earn Money Online

  37. Pingback: transfer file

  38. Pingback: Research chemicals for sale

  39. http://clicavisos.com.ar/

    Hello there, I discovered your website by
    the use of Google at the same time as searching for a similar subject, your
    website got here up, it looks good. I have bookmarked it in my google bookmarks.

    Hello there, simply become alert to your weblog thru Google, and located that it is really informative.
    I’m going to be careful for brussels. I will be grateful in the event
    you proceed this in future. Many other people will likely be benefited out
    of your writing. Cheers! http://clicavisos.com.ar/

  40. Pingback: CBD oil for pain

  41. Pingback: CBD oil for arthritis

  42. Pingback: bàn học thông minh hà nội

  43. Susannah

    I have found very interesting your article.It’s pretty worth enough for me.
    In my view, iif all website owners and bloggers made good content ass you
    did, the web will be a lot more useful than ver before.

  44. Corey

    Thanks for one’s marvelous posting! I definitely enjoyed
    reading it, you could be a great author. I will make certain to bookmark your blog and will come
    back later on. I want to encourage one to continue your great
    job, have a nice afternoon!

  45. Aurelia

    This is a topic that is near to my heart… Thank
    you! Exactly where are your contact details though?

  46. Terence Vickers

    I gather this is a wordpress site. How did you get a ‘like’ button that connects to my free hosted wordpress? Is this hosted by wordpress.com?

    1. JW Post author

      Ah… I’ve looked. It appears to be WordPress itself behind the scenes making the linkage. So when a WordPress user likes a post, it links back so it can be reciprocal. One big incestuous marketing network.

Leave a reply